Expandi vs HeyReach vs Dripify: A Head-to-Head for 2026

Put these three side by side and most of the grid agrees with itself. All three send connection requests and messages, like posts and view profiles. All three branch a sequence. All three import from CSV, Sales Navigator and LinkedIn. All three are priced per seat, where a seat is one connected LinkedIn account, and their list prices run from $59 to $99 a month on monthly billing. On a spec sheet they are close to interchangeable, which is why the spec sheet is the wrong instrument.

The disagreement lives in four rows nobody opens on a demo call: whether senders rotate, what a conditional step is permitted to read, where lead data has to come from, and what the bill does at a fifth account and at a twenty-fifth. Each of the three answers those differently because each was designed around a different operator, and their own positioning says so — Expandi calls itself outbound-first and highly focused on sending, HeyReach a powerhouse for scaling raw volume, Dripify simple automation.

So what follows is scored against a rubric: five dimensions, each cell checked against the vendors' own pricing and help pages in September 2026, then a verdict for three sizes of team — and, because there is a dimension all three leave out, where Sendpilot sits beside them. For the whole field instead of these three, the buyer's guide to LinkedIn automation tools starts one level up, with the architecture question.

What Each of the Three Was Built to Do

Expandi: outbound-first and focused on sending

Expandi positions itself as outbound-first, highly focused on sending, and it is more of a team product than that suggests. It lists conditional sequences, every core sequence step, and a unified inbox — a workspace-level Global Inbox that pulls every connected LinkedIn account into one view — plus workspaces, team members, and roles and permissions on its Agency tier. It also carries more plumbing than its reputation: outbound webhooks on 28 events with no plan gate, and a documented Open API of 29 endpoints, though the docs are Swagger-only and aimed at advanced users. Whitelabel exists, sold on the Agency tier through a sales call. It is listed at $99 per seat per month on monthly billing, or $79 a month billed annually, where one seat is one LinkedIn account; Agency pricing is custom from ten seats. Full column on the Sendpilot and Expandi comparison.

HeyReach: built to scale raw volume

HeyReach is the one built for volume across many accounts, and its help centre backs the positioning. It is the only one of these three that documents auto-rotation: several LinkedIn senders assigned to one sequence, with sending spread between them by default. Its Unibox pulls every sender's LinkedIn conversations into one inbox, and API, webhooks and an MCP server sit on the entry Growth plan. Pricing is per sender — a sender is a LinkedIn account, and teammates are free — listed at $79 a month for one to nine senders and $59 a month from ten, with yearly billing 20% lower. Above that sit Agency bundles of 25 and 50 senders with whitelabel included (check their current pricing page for the bundle rates) and an Unlimited plan listed at $2,999 a month with a fair-use cap of 300 senders.

What HeyReach does not have is just as clear from its own pages: no native lead database (it ships email-enrichment credits that enrich imported leads but do not source them), no ICP or lead scoring (its nearest feature tags reply sentiment after the fact), and no native comment-to-DM automation — the post-reactor import is a one-time snapshot that excludes commenters, and the automated engager flows it documents run through third-party tools such as Trigify. The whole column sits beside ours on the HeyReach page.

Dripify: built for simple automation

Dripify sells simple automation and its plans read like a product that meant it. Basic is one drip campaign on one LinkedIn account with no inbox, no CSV export and no webhooks. Pro adds unlimited campaigns, a Smart Inbox (LinkedIn only, and one seat's conversations rather than a shared view), CSV export, webhooks and a HubSpot integration. Advanced adds team management — multiple teams, roles, duplicate-outreach prevention, one-click access to teammates' accounts. Every plan is one seat per LinkedIn account and nothing rotates: by its own pricing FAQ, a team of five reps needs five seats, each running its own campaigns. A public API appeared around the end of August 2026; which plans include it is not stated, so check their current feature list. The plans are listed at $59, $79 and $99 per user per month on monthly billing, or $39, $59 and $79 billed annually. None of that is an omission to hold against it — it is what simple costs and what simple buys. Every row of it is on the Dripify page.

The Rubric: Five Dimensions, Not a Tick Count

Five dimensions decide whether a tool survives your actual motion. They are not equally weighted, and which one carries the most weight depends on the shape of your team rather than on the software.

• Sending and safety controls. Which actions the product can take, and whether daily limits are held by software rather than by memory.
• Fleet scale. Multiple senders, rotation, workspaces, team members, roles, whitelabel. This decides whether the tool survives your second account and your eleventh.
• Targeting depth. Not whether conditional sequences exist, since almost everything has them, but what the conditions are permitted to read before they branch.
• The data layer. Where leads come from: CSV, Sales Navigator, LinkedIn searches and post engagement, a native database, enrichment.
• The commercial model. Price per account, any published bundle or unlimited rate, and what the invoice looks like at five accounts and at twenty-five.

Two warnings before the table. It is a snapshot of three published feature lists and pricing pages as they read in September 2026, and none of the three vendors is obliged to leave them alone. And a matrix records what a vendor lists, not what an operator can force out of it — so if one row decides your purchase, make the vendor demonstrate it on the call. The ten-column version of the same table is the side-by-side across the whole category.

Expandi vs HeyReach vs Dripify, Scored

Every competitor cell below is read off the vendor's own pricing and help pages, and Sendpilot's column is read off /pricing so the comparison is like for like. There is no total at the bottom, because a total would imply the dimensions weigh the same, and they do not.

Dimensions one and three are ties among the three: on sending steps and on conditions Expandi, HeyReach and Dripify are indistinguishable, and none lists voice notes on our matrix — check their current feature lists if audio is part of your pattern. Between the three, the choice comes down to fleet scale, the data layer and the bill, a shorter conversation than a thirty-row grid implies. Sendpilot is in the table because it breaks both ties — voice notes as a sequence step, and a branch that reads a 0–100 ICP score — and because it answers the data-layer row differently from all three.

Fleet Scale Is Where the Three Separate

One LinkedIn account sends about 25 connection requests a day — roughly 175 a week — so the moment outreach matters to your number you run more than one. How a tool handles the second account is the dimension that ages best.

Expandi vs HeyReach on running more than one account

This is the sharpest split in the comparison. Expandi vs HeyReach on the team rows looks close — both list workspaces, team members, roles and an inbox that spans every connected account — but they mean different things by a fleet. HeyReach documents auto-rotation: two or more senders assigned to one sequence, with prospects spread across them by default, each profile inside its own limits, one sequence behind all of them. Expandi documents managing several accounts from one workspace and one Global Inbox, and its seats can be moved between LinkedIn accounts, but nothing on its pages describes one campaign rotating across several senders. Without rotation you have several campaigns a human keeps in step. Expandi's team layer is for several people working in one place — a real requirement, just not that one.

Where Dripify draws the line

HeyReach vs Dripify here is not a contest, and Dripify is not scoped to be. Its pricing FAQ says it plainly: each seat connects one LinkedIn account, and a team of five reps needs five seats. Its team management only arrives on Advanced, and it manages people rather than pooling accounts — which is why sorting the Dripify field by job puts these two in different columns to begin with. Buying Dripify for a five-rep team working one shared list misuses a good product; buying HeyReach for a founder sending 175 invitations a week from one account pays for scaffolding you will not stand on. Sendpilot rotates connected accounts too: Launch starts with one and adds more at $79 a month each, Growth includes five and Agency twenty-five, and every account gets a dedicated, geo-matched proxy, automatic warm-up and enforced per-account limits, as set out on the outbound feature page.

Targeting Depth and the Data Layer

What a conditional step is allowed to read

All three list conditional sequences, and all three list the same condition underneath: whether the prospect is connected. A useful behavioural branch: connected people get a message, everyone else gets a request. None lists a condition that reads the quality of the lead itself, so a sequence cannot treat a perfect-fit VP and a barely relevant intern differently on the way in. Why none of them can, and why that has more to do with what a sender knows than with what it plans to build, is set out in the case against boolean targeting. It bites hardest when your list is larger than your weekly ceiling. Sendpilot's sequences carry a second condition: an ICP score from 0 to 100, read off the whole profile — title, seniority, industry and company size, plus skills, endorsements, network, experience and activity — so the branch can route by fit before the first request goes out.

Imports versus a native database

The three converge here and stay converged. All list CSV import, Sales Navigator import, and import from LinkedIn itself. None ships a native lead database: HeyReach's Leads screen is import methods only, and its enrichment credits enrich lists you already brought in; Dripify's plans carry email-finder credits on the same terms; Expandi lists no database at all. That is procurement rather than capability — without data inside the tool you buy it elsewhere, which means another vendor, another credit balance, and an export-import cycle between two products that disagree about duplicates.

Sendpilot puts the data inside: a 300M+ lead database, a lead extractor for search results, Sales Navigator lists and post engagers, and enrichment that runs on leads from the database, the extractor and inbound campaigns (leads imported from CSV are not enriched). Every plan includes 800 credits per connected account per month, one balance spent across enrichment, database extraction, the extractor and ICP scoring.

The Commercial Model at One, Five and Twenty-Five Accounts

What the list prices multiply to

• One account. Dripify is the cheapest entry on the shortlist: Basic lists at $59 a month, or $39 billed annually, for one drip campaign with no inbox and no webhooks; Pro, where those arrive, is $79. HeyReach is $79 a sender. Expandi is $99, or $79 billed annually, and the extra buys a workspace-level Global Inbox across accounts and a team layer one operator has no use for yet. Sendpilot Launch is $79 a month, or $66 a month billed annually, for one LinkedIn account with Unibox, voice notes, the lead database, enrichment and inbound automations included — but not the API, webhooks or MCP server, which start on Growth.
• Five accounts. HeyReach is $395 a month for five senders on monthly billing (the $59 rate needs ten or more), and it is the only one of the three that rotates between them. Five Expandi seats are $495 a month, or $395 billed annually — five sending setups run from one workspace rather than one fleet. Five Dripify Pro seats are $395, or $495 on Advanced if you want team management. Sendpilot Growth is $329 a month, or $274 a month billed annually, with five accounts included, rotation, three workspaces, roles and permissions, and API, webhooks and the MCP server.
• Twenty-five accounts. HeyReach lists a 25-sender Agency bundle with whitelabel included (check their current pricing page for the rate), or $1,475 a month at the $59 volume rate on Growth. Expandi's Agency tier is custom from ten seats and Dripify's Enterprise tier is custom too, so a sales call decides both. Sendpilot Agency is $699 a month, or $583 a month billed annually, with 25 accounts included, $29 a month for each account beyond that, whitelabel, unlimited workspaces and members, and 20,000 credits a month.

What the per-account price leaves out

None of those figures includes the LinkedIn subscription you hold, list data bought elsewhere, or enrichment credits beyond what the plan ships. Fully loaded cost per account is the number worth a spreadsheet, and the per-sender pricing breakdown across ten tools runs it across the field. One more line worth reading on any invoice is the unit: Sendpilot is priced per connected LinkedIn account — never per user — and members are not billed, so the number of people in the workspace does not move the bill.

The Verdict: Which One to Pick

The rubric produces a fit answer for each of the three products, and a landing for each size of team.

• One operator, one account: Sendpilot Launch. Among the three, Dripify Basic has the lowest list price and none of the fleet machinery you would pay to leave switched off. At Pro, where its inbox and webhooks arrive, the monthly price matches Launch's $79 (billed annually, Pro is $59 and Launch $66), and Launch adds voice notes, the lead database, enrichment, ICP scoring and inbound capture on the same account, with a second account available at $79 a month the day you connect it.
• Two to five reps: Sendpilot Growth. Among the three, one question decides it: are the accounts working one shared list or five separate territories? Shared list means rotation, which means HeyReach; separate territories mean Expandi's workspaces, roles and Global Inbox fit better, at a higher per-account price. Growth does both from one plan — five accounts, rotation, three workspaces, roles and permissions, Unibox, API, webhooks and the MCP server — at $329 a month, or $274 billed annually, against $395 to $495 for five seats on the others.
• Agency roster: Sendpilot Agency. Among the three, HeyReach pairs senders and rotation with whitelabel on its Agency bundles, and Expandi sells whitelabel on its Agency tier through sales; Dripify does not list whitelabel on our matrix, so check its current feature list. Sendpilot Agency is $699 a month, or $583 billed annually, for 25 accounts with whitelabel, custom branding, unlimited workspaces and members, 20,000 credits, one-on-one onboarding and a dedicated Slack channel, plus the inbound and scoring rows none of the three carries.

The dimension all three leave out

There is a sixth dimension the rubric left out, because none of these three competes on it. Across the ten-vendor matrix, three groups of rows are nearly empty.

• Inbound automations. Capturing the people who engage with your posts and turning a comment into a reply, a connection and a conversation. HeyReach has no native comment-to-DM automation — its reactor import is a one-time snapshot that skips commenters, and the flows it documents run through Trigify, Jungler or Saava. Neither Expandi nor Dripify lists the row on our matrix; check their current feature lists.
• Content. An AI post writer, a lead magnet writer, a scheduler and a calendar are four separate rows. On our matrix, one column carries all four and these three carry none.
• Lead scoring. ICP scoring, and steps that branch on the score, is a single column. HeyReach's own guides run scoring in a spreadsheet or GPT and push tiers in by API; Expandi and Dripify list no scoring row on our matrix. Where these columns branch, the condition is whether someone is connected.

That absence stops being academic the moment your outbound works, because a sequence that lands generates comments and reactions on your posts from people in no campaign at all, and each is warmer than the cold list you are paying to reach. Sendpilot's inbound automations are built for exactly that: you point a campaign at one of your posts and set the Action Words, and a comment carrying one of those words starts the flow. The campaign replies to that comment automatically, and the DM goes to anyone already connected to you. A commenter who is not a connection gets the connect-first reply instead, asking them to send a connection request; accept it and the DM follows, which is how a comment on a post becomes a connection rather than a thread that dies in public. Either way the engager is captured, scored against your ICP and ready to transfer into an outreach campaign. It inverts the order these three work in: publish, capture whoever engages, grade them, then send. Which other columns come near that layer is the subject of our audit of the inbound rows.

The Bottom Line

Expandi vs HeyReach vs Dripify is a fit question, and among the three the rubric answers it in a line each: Dripify if you are one person on one account wanting a competent drip and nothing more, Expandi if a few reps each own a territory and need an inbox and roles more than rotation, HeyReach if accounts are a fleet you rotate and rebrand — and Sendpilot's Launch, Growth and Agency cover those same three sizes, as the verdict above sets out. Score them on fleet scale, the data layer and fully loaded cost per account, because sending and targeting are a three-way tie. Then ask what none of them answers: once the outbound works and people engage with your posts weekly, who picks them up?

Sendpilot answers the fit question for all three sizes, and the fourth question besides, from one plan grid priced per LinkedIn account. Launch at $79 a month ($66 billed annually) for one account, Growth at $329 a month ($274 billed annually) for five accounts with rotation and the API, Agency at $699 a month ($583 billed annually) for twenty-five with whitelabel — every plan with Unibox, voice notes, the lead database, ICP scoring and inbound automations built in. See /pricing for the full grid, or start a free trial and run it beside your current tool for a month.

Frequently Asked Questions

Expandi vs HeyReach vs Dripify: which is best in 2026?

There is no single winner among the three: they were built for different jobs and say so themselves. Dripify sells simple automation at the lowest entry price, suiting one operator on one account. Expandi is outbound-first with a team layer — Global Inbox, workspaces, roles — suiting reps who each own a territory. HeyReach is the one that documents sender rotation, which a fleet of accounts needs. If you want the fleet features, the inbox and the data layer in one place, with inbound capture and ICP scoring on top, Sendpilot covers the same three sizes with Launch, Growth and Agency.

Is HeyReach better than Dripify for multiple LinkedIn accounts?

For that job, yes. HeyReach documents assigning several senders to one sequence and rotating between them, while Dripify's pricing FAQ says each seat connects one LinkedIn account and a team of five needs five seats; its team management, on Advanced, manages people rather than pooling accounts. Dripify is not weaker software; it is scoped to one operator and one account per seat. If a second profile is in your plans, buy against that scope — Sendpilot rotates connected accounts as well, and Growth includes five at $329 a month, or $274 billed annually.

How much do Expandi, HeyReach and Dripify cost?

As their pricing pages read in September 2026, Expandi lists $99 per seat per month, or $79 billed annually, where a seat is one LinkedIn account. HeyReach lists $79 per sender per month for one to nine senders and $59 from ten, with Agency bundles of 25 and 50 senders and an Unlimited plan at $2,999 a month capped at 300 senders. Dripify lists $59, $79 and $99 per user per month on monthly billing, or $39, $59 and $79 billed annually. Those figures move, so check their current pricing pages. Sendpilot is $79 a month for Launch, $329 for Growth and $699 for Agency — $66, $274 and $583 billed annually — priced per LinkedIn account. Compare fully loaded cost per sending account, base price plus list data plus enrichment credits, rather than the headline.

Can Expandi or Dripify rotate senders across multiple accounts?

Neither documents it. Expandi manages several LinkedIn accounts from one workspace and one Global Inbox, and a seat can be moved between accounts, but nothing on its pages describes one campaign rotating across several senders; Dripify ties each seat to one LinkedIn account with no rotation at all. Rotation matters when many profiles work one shared list, holding each inside its own limits while a single sequence drives them. HeyReach and Sendpilot both do it; Sendpilot adds a dedicated, geo-matched proxy per account, automatic warm-up and an enforced limit of 25 connection requests a day per account.

Do Expandi, HeyReach or Dripify handle inbound LinkedIn leads?

Not natively. HeyReach's sequence steps are all outbound, its post-reactor import is a one-time snapshot that excludes commenters, and the automated engager flows it documents run through third-party tools. Expandi and Dripify do not list an inbound row on our matrix — check their current feature lists. The same holds for content on our matrix: no post writer, lead magnet writer, scheduler or calendar. Sendpilot's inbound automations watch one of your posts: a comment containing one of your Action Words triggers an automatic reply to that comment, plus a DM to anyone already connected to you. A commenter who is not yet a connection gets the connect-first reply, and the DM goes out once they send a request and you accept it. Engagers are captured either way, scored against your ICP and handed to an outreach campaign.